Ruve Shop — Conversion-led Shopify rebuild

Ruve Shop wanted to elevate their brand and lift revenue without a complete strategic overhaul. They came with a clear design vision and needed expert Shopify execution that translated it into a real conversion engine on mobile.

What we did

• Implemented the client's design vision in a full Shopify theme rebuild, with sophisticated product presentation and clean navigation.
• Optimised for conversion across discovery and checkout — fewer friction points, clearer next steps, less drop-off.
• Tuned performance for the mobile-first reality of fashion shopping with optimised images, lean code and Core Web Vitals attention.
• Designed PDPs with high-quality galleries, detailed specs and related-product recommendations that move customers from one item to the next.

Stack

Shopify, Liquid, custom theme.

Role

Lead theme rebuild + conversion + performance.

Ruve Shop's storefront now matches the brand's positioning and performs accordingly.

• +18% conversion rate
• -22% bounce rate
• +14% average order value
• 2 markets served