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Ruve Shop — Conversion-led Shopify rebuild
Conversion-led Shopify rebuild for a contemporary European women's fashion brand — premium feel and a smoother path to checkout.

(01)
The Challenge
Ruve Shop wanted to elevate their brand and lift revenue without a complete strategic overhaul. They came with a clear design vision and needed expert Shopify execution that translated it into a real conversion engine on mobile.

(02)
The Solution
Stack
Shopify, Liquid, custom theme.
Role
Lead theme rebuild + conversion + performance.
What we did
- 01Implemented the client's design vision in a full Shopify theme rebuild, with sophisticated product presentation and clean navigation.
- 02Optimised for conversion across discovery and checkout — fewer friction points, clearer next steps, less drop-off.
- 03Tuned performance for the mobile-first reality of fashion shopping with optimised images, lean code and Core Web Vitals attention.
- 04Designed PDPs with high-quality galleries, detailed specs and related-product recommendations that move customers from one item to the next.
(03)
Results
+18%
conversion rate
-22%
bounce rate
+14%
avg order value
2
markets
Ruve Shop's storefront now matches the brand's positioning and performs accordingly.
- +18% conversion rate
- -22% bounce rate
- +14% average order value
- 2 markets served

“Excellent work delivered — highly recommend his services. If I had to describe it in one word: efficiency”
RUVEShopify Partner Directory review
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